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E-CommerceShopifyIslamic FashionSEO

The Taibah Label

Redesign of a premium thobe e-commerce store. The original had no meta descriptions on any page, hidden product reviews, and thin product content. We created an elevated brand experience with rich product presentation, size guides, and proper structured data.

View Live DemoOriginal Site

Before & After

Before — Original Shopify Store

The Taibah Label original Shopify store
  • No meta descriptions on any page
  • Product reviews hidden via CSS
  • No size guide or shipping info
  • Thin product descriptions (<100 words)

After — Taqwanology Redesign

The Taibah Label redesigned by Taqwanology
  • Premium brand experience with warm earth tones
  • Full product catalogue with 46 real images
  • Size guide, shipping info, and 8 FAQs
  • Organization, Product, and FAQ structured data

SEO Audit Findings

Issues discovered during our audit of taibahlabel.com.au

No meta descriptions on any page
Sultan Blue thobe URL contains 'white-copy' artefact
No Open Graph tags — poor social sharing previews
Product reviews hidden via CSS (Judge.me installed but invisible)
Missing image alt text on kids products and collections
No FAQ schema or FAQ page
No BreadcrumbList structured data
Product descriptions under 100 words
No blog content despite sitemap referencing /blogs/news
Missing returnPolicy and shippingDetails in schema

What We Improved

Design

Standard Shopify theme with minimal customisation
Premium brand experience with warm earth tones and gold accents
Basic product grid with minimal styling
Curated collection showcase with lifestyle imagery and hover effects
No dedicated father-son matching section
Prominent matching section with lifestyle photography and dual pricing
Generic Shopify layout across all pages
Custom single-page design with distinct sections for each collection

SEO

No meta descriptions on any page
Keyword-optimised meta descriptions for all content
No FAQ schema despite common customer questions
8 FAQ questions with FAQPage schema for rich snippets
No Open Graph tags — poor social sharing
Full Open Graph and Twitter Card metadata
Missing BreadcrumbList, Review, returnPolicy schemas
Organization, Product (AggregateOffer), and FAQPage structured data

Content

Thin product descriptions under 100 words
Rich product cards with features, sizes, and colour details
No size guide — customers must guess sizing
Comprehensive size guide with adult height mapping and kids age guide
No brand story or about section
Dedicated about section highlighting Madinah craftsmanship and ethical production
Product reviews hidden via CSS despite Judge.me installed
Trust signals and product quality highlighted throughout

User Experience

Sultan Blue URL contains 'white-copy' — confusing URL artefact
Clean, descriptive section anchors throughout
No shipping or returns info on product pages
Dedicated shipping & returns section with clear policies
No blog content despite sitemap referencing one
FAQ section answers common customer questions directly
Missing alt text on kids products and collection images
Descriptive alt text on all 46+ product images

Tech Stack

Next.js 16React 19TypeScriptTailwind CSS 4VercelSchema.org (Organization, Product, FAQPage)Responsive DesignServer-Side Rendering

Want a Redesign Like This?

We create concept redesigns to show businesses what's possible. If you like what you see, we can build it for real.

Get Your Free Redesign

This is a concept redesign created by Taqwanology for portfolio purposes. We are not affiliated with, endorsed by, or connected to The Taibah Label. All product images and descriptions are sourced from their public Shopify store. The Taibah Label brand and products belong to their respective owners.